If you have an online store on Shopify, it’s essential to know your competitors’ best-selling products to better understand market trends and improve your own sales strategy. But how to find best selling products on Shopify store ? In this article, we’ll explore several methods for spying on competitors on Shopify and discovering which products are top sellers.
Why is it important to know the top-selling products of competing Shopify stores?
By knowing the best-selling products on competing Shopify stores, you can better understand market trends, identify the most profitable and popular products, and adapt your own sales strategy to meet demand.
How do I find the best-selling products on competing Shopify stores?
Here are several methods you can use to find the top-selling products on competing Shopify stores:
How to see best selling products on shopify store - Modify URLs
The easiest way to find the best selling products on a Shopify store is to go through the store address. You just have to paste a line of code after the URL of the store. After “exampleshop.com” for example.
Using the following URLs, you can see the best-selling, top-rated and newest products on a Shopify store:
- /collections/all?sort_by=best-selling for the best-selling products
- /collections/all?sort_by=rating-desc for the best rated products
- /collections/all?sort_by=created-desc for the most recent products
Use online tools for competitor analysis
There are several online tools to analyze competitors on Shopify, such as SEMrush, SimilarWeb, Ahrefs, and SpyFu. However, Dropispy stands out as the most comprehensive tool for spying on competitors and finding top-selling products.
Dropispy has two main features:
- The product search tool
- The store analysis tool
The product search tool is equipped with algorithms that collect ads on social networks and store them in the tool’s ad library.
As for the store analytics tool, it allows users to spy on their competitors and get qualitative data about their business, including top-selling products.
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How to use Dropispy's store analytics tool to find the best selling products?
To use Dropispy to find the best-selling products on a competing Shopify store, users simply insert the store’s link into the tool. Users can then use relevant filters, such as keyword, platform, country, language, page name and audience to optimize their search results.
In addition to finding the best-selling products, Dropispy also allows you to get information about the store, including the overall rank, the estimated daily traffic, the store’s Facebook ads, the theme being used and installed Shopify apps. This feature of spying on competing stores is very useful to identify the best practices and sales strategies used by your competitors, in order to adapt them to your own online store.
Here are some examples to illustrate how to use Dropispy:
- Insert the link of your competitor’s store in the tool
- Apply filters to refine your search
- Analyze competitor store data to identify top-selling products and best practices for online sales
Analyze traffic data and search trends
You can use tools such as Google Trends, Google Analytics, or keyword research tools to find information about the most popular search terms and the most searched products.
Review customer reviews and comments on social networks
Customer reviews and comments on social media can also be a valuable source of information for finding top-selling products on competing Shopify stores. You can review:
- Customer reviews of competitors’ products to see which products are the most popular and popular with customers
- Comments on social networks, which can give you information about which products have the most buzz or are the most shared
What is the purpose of competitors' best-selling product information?
Using information about competitors’ best-selling products, you can:
- Optimize your own product catalog
- Adapt your marketing and sales strategy
- Find new product opportunities to sell
- Evaluate your market positioning
- Plan an effective marketing strategy
how to see best selling products on shopify store - Conclusion
Knowing the best-selling products of competing Shopify stores is essential for improving your sales strategy. By using the methods and practical tips presented in this article, you can effectively spy on competitors on Shopify and improve your market positioning.
How do I see the top-selling products on Shopify?
You can use competitor analysis tools, such as Dropispy, which allow you to spy on your competitors’ stores and see which products are selling the most. You can also modify the Shopify store URL to find the best-selling products, for example, by copying “/collections/all?sort_by=best-selling” into it.
How do I know if my Shopify store is working properly?
To find out how well your Shopify store is performing, you can analyze your store’s performance using data from your Shopify dashboard, such as sales, conversions, and traffic.